Nike Podium Design Ethos (2021)
Responsibilities:
concept development, art direction,
design strategy, brand design, UX design
Responsibilities:
concept development, art direction,
design strategy, brand design, UX design
Podium didn’t have an ethos when it was created in 2020 – which meant that teams using the design system really didn’t know what it stood for or how it connected back to the spirit of Nike. So we set out to create an inspiring concept around the Spirit of Play to re-introduce Podium to the org and get users excited and engaged.
Designers: Isaac Ruiz, Kenneth Kuh
Contributors: Kat Saville, Stephen Atteser, Travis Burkstrand, Eric Thompson, Jeremy Won, Darian Rosebrook
Design Director: Hayley Hughes
Creative Director: Mariana Bukvic
Copy Director: Todd Murphy
Motion Design: Accept and Proceed
Designers: Isaac Ruiz, Kenneth Kuh
Contributors: Kat Saville, Stephen Atteser, Travis Burkstrand, Eric Thompson, Jeremy Won, Darian Rosebrook
Design Director: Hayley Hughes
Creative Director: Mariana Bukvic
Copy Director: Todd Murphy
Motion Design: Accept and Proceed
